Wix team login. Creating a personal account on wix

It was not convenient to use, it would not have become one of the most famous designers. Several factors influenced the growth of popularity:

• Versatility - with Wix you can create a business card, blog, online store, etc.
• A simple visual editor. The best description for it is "intuitive". This means that no preparation is required to master the editor. All elements can be easily added, edited and deleted using the mouse.
• Optimization for mobile devices. Templates look equally good on different platforms.

The designer will help you create a website using the intelligent Wix ADI system. Based on the information provided by the user, it suggests a layout. You just need to answer a few questions and confirm the correctness of the information, which the artificial intelligence will detect on its own. The resulting layout can be edited like any other template. The difference is that it will initially be created for your company, that is, the number of changes that need to be made will be greatly reduced.

If Wix ADI is a tool for simplifying development, then Wix Code will allow you to make your site more functional through programming skills. After activating Wix Code, an arrow will appear in the editor; when clicked, it will open a list of pages. The last three items in the list allow you to add JavaScript code and databases to your site. JavaScript can be used to create your own applications; databases - for collecting user data and generating dynamic pages.

Databases can be applied to any element. Without going into technical details: this will allow, for example, to conduct surveys, create dynamic galleries with the display of a random image, display different data on the page depending on conditions, adjust the schedule, etc.

In addition to WIX ADI and Wix Code, there is a standard designer editor, thanks to which it became widespread among users at one time. It consists of several tabs:

Depending on the type of site, the panel in the editor may also contain modules for managing a blog and an online store. They contain all the necessary tools for working with the relevant sections.

The designer supports teamwork. You can add new users via email and grant them access rights. This will help you more effectively distribute responsibilities between different employees if, for example, you are running a large online store. Among other features of the designer, we note:

• Free connection of an SSL certificate to a domain.
• Mobile application for Android and iOS, which allows you to communicate with customers, add products, photos and materials to your blog.
• Protect individual pages of the site with passwords or hide them from public access. This is useful if, for example, you are creating a subscription model for gaining access to content.
• A layout grid that allows you to constantly see the interface area that will be displayed in the mobile version of the site.
• Layers in the editor that can be added, hidden and rearranged.

The basic functionality of the designer is significantly expanded with applications from the Wix App Market. They offer a different set of features: some solve only narrow tasks like adding social media buttons, others are entire modules with a large number settings. The presence of applications makes Wix a truly universal builder. With their help, you can create a landing page with forms for collecting user data, a hotel website with online booking, a store with a powerful recommendation system, etc.

Wix is ​​a little more complex than uKit, but it also offers more features. Setting up a website also takes more time.

As a reward for his efforts, the webmaster receives own resource, which looks quite professional.

Design

Templates are a source of pride for Wix. More than 500 layouts for different types websites made by professionals, video insertion into the background of the page, 3D effects, your own photo bank and image editor. Only someone who sincerely hates Wix and fundamentally does not want to admit that this builder really allows you to create a great website, as it is written on it, can find fault with the external execution home page. The only drawback is that the template cannot be replaced while working on the site, so you need to choose a theme very carefully. This is facilitated by a full preview mode, which allows you to evaluate the layout from all sides before deciding to create a site based on it.

All templates are available for free, and their database is constantly updated. With adaptability under different devices there are no problems: the site is displayed equally well on a widescreen screen and display mobile phone. The mobile version of the site is configured separately from the desktop version. You can use automatic optimization or pin elements to the page manually. You can also monitor how the content will be displayed on the screen of a mobile device when editing the desktop version: the screen borders are marked with dotted lines.

The design can be changed beyond recognition by adding widgets, horizontal stripes with any content by inserting HTML code and pinning useful elements on the page. Customization appearance great attention has been paid to the site, so that in addition to standard features such as changing color scheme or background you will find on Wix and advanced options:

• Connection own fonts, if the standard set is not enough.
• Setting up animation and effects.
• Page layout - managing element borders, indents, content positioning.

Another feature of the WIx editor is adding cinemagraphs. These are photographs in which one or more elements are moving, a cross between a still image, a GIF and a video. Nowadays, cinemagraphs are very popular in web design. Wix has its own library of such elements. You can add them as separate pictures or put them as the background of the page.

Each element on the page has its own settings that allow you to personalize its display. All this is implemented through an easy-to-understand interface that does not require programming skills to operate. What is done on a CMS through code editing and is tied to knowledge of HTML, CSS and JavaScript, on Wix is ​​done using sliders and selectors. There are even hotkeys for popular functions. In general, if you have worked with graphic editors like Photoshop, you will immediately appreciate the convenience and power visual editor Wix. The designer also offers a built-in logo editor that allows you to quickly create an attractive logo. For its use you need to pay above the tariff, but the price is justified by the quality and ease of use.

If you feel that you do not yet have enough skills to create a unique appearance, and there is no time to learn, you can contact designers through the WixArena platform. This community is organized on the basis of the WixExpert service, whose task is to select performers to work on projects in the Wix environment. You can select designers based on their portfolio and contact them with a job offer or fill out a questionnaire, based on which the system will automatically select suitable performers.

Search Engine Optimization (SEO)

The Wix builder allows you to create websites that are initially quite friendly to search engines. But to achieve high rankings, you need to work a little: set meta tags, check the adaptability of the template, add unique texts.

It's easy for a novice webmaster to get confused by the plethora of demands that search engines make, but Wix seems to have solved this problem. The designer's control panel has a tool for setting up a website's SEO parameters, which is presented in the form of a step-by-step wizard. To get recommendations for website optimization, you need to go through 3 steps:

1. Enter the name of the brand for which the website is being created. If you are making a business card, you can simply add your last name or field of activity.
2. Select the type of business - with a physical address (you will be asked to indicate it) or online only.
3. Add up to 5 phrases or keywords, determining the direction of activity. For example, for an online toy store you can write “toys”, “baby food”, “children’s goods”. You can select words using Yandex.Wordstat.

After a short check of the site, the wizard will issue a checklist, which will indicate what needs to be done to optimize the project. There are only 3 steps in the list: add the site to Google, optimize its pages and continue to improve SEO. But each step contains several points. Here is a sample list of what you will have to do to optimize your site:

• Update page titles and descriptions.
• Add unique texts.
• Attach a second level domain.
• Connect your site to Google Search Console.
• Update contact information and links to pages on social networks.

You can go to the appropriate settings directly from the checklist, which is very convenient. SEO page settings are also available from the visual editor interface. In the “Menu and Pages” section, each section has an SEO item, when you click on it you will be taken to a tab with parameters. Here you can add a title, description, CNC, upload a photo that will be displayed in the preview when publishing a link on social networks, and also add additional meta tags.

To further advance, you can use advice from the knowledge base or hire a specialist. You can do optimization yourself - the recommendations for Wix are the same as for other services and CMS:

1. Create unique and useful content.
2. Use applications to integrate your site with social networks.
3. Connect the SSL protocol to encrypt traffic.

In the Wix app store you will find a large number of applications for analytics, organizing mailing lists, hosting an online consultant and order buttons call back. All of these tools help increase visitor engagement and ultimately increase conversions and website rankings. search results.

Tariffs

Wix offers 4 paid plans, but only 3 premium plans can be seriously considered: Connect Domain is not much different from the free mode of working with the designer.

On all four tariffs the system offers:

• Free hosting.
• Connecting a domain.
• From 500 MB to 20 GB of disk space for data storage.
• Connection Google Analytics.
• Premium support.

If you need to create a business card website or blog, then the capabilities provided in the Combo tariff plan will be sufficient. For a corporate website or information portal with high traffic, you must choose the Unlimited tariff. If you want to create an online store, then there is only one option left - the eCommerce plan. The Connect Domain tariff, in fact, has only one function - connecting a second-level domain to the site. Paying 123 rubles for this is unreasonable: it’s better to immediately add to the Combo tariff and calmly assemble a small website.

In principle, you can create a website for free on Wix, and even host it online. But then you will have to endure a number of restrictions:

• A third-level domain indicating the designer on which the site was made.
• Advertising of the service on the pages.
• Low performance and small amount of available disk space.

Even without paying for a premium plan, a website on Wix will be available for management, but a serious project will not be possible with this approach.

Advantages

Everyone praises Wix for its visual appeal, which makes working with the designer enjoyable. But this is not all the advantages of the service. You can also note:

• Template adaptability.
• User-friendly interface a visual editor that even a beginner can quickly understand.
• App store with two hundred widgets.
• A huge knowledge base that helps you understand the constructor interface.

• Ability to add HTML code to pages.
• A single online store control panel through which you can track orders, receive payments and manage delivery.
• Complete statistics on the site - number of page views, traffic sources, position in search results, etc.

If we return to the external component of the designer, we can once again note that there are really a lot of templates on Wix. They are intelligently divided into categories and types of sites, plus keyword search and filters “New”, “Popular”, “Empty” are supported.

Before choosing a layout, you can see how it will look on the monitor and on the screen of your mobile device. If none of the design options suits you, you can filter the proposals using the “Blank” section and create your own template from scratch. You can create one-page websites with Wix. Ready-made templates for landing pages are located in the section of the same name.

Flaws

The main complaint against Wix is ​​high prices and an incomprehensible division of premium plans. Connect Domain, after payment for which advertising for the designer remains on the site, is unlikely to be needed by anyone; eCommerce for creating an online store does not offer anything supernatural, and the price is such that you can assemble a website yourself in a day.

A problem for novice webmasters can be an overloaded interface. It can be easily explained by the functionality of the designer, but mastering the service will take more than one day: you will not only need to figure out what is where, but also learn how to use the tools correctly. On Wix, you can ruin a template because the user has a lot of editing options.

The “Support” section remains uninformative. You can find a description of how basic actions are performed in the editor, but without screenshots it can be difficult to understand where to click. Perhaps this is an empty quibble, but if the service is positioned as a constructor for beginners, then it is logical to expect the most understandable presentation of information.

The wide range of applications in AppMarket sometimes turns out to be a disadvantage. Some are made carelessly and work with errors, although overall the store deserves the highest marks.

Surely many of you have come across a promising advertisement for the rapidly gaining popularity of the Wix.com service. Reviews and reviews appear online almost constantly. But what do ordinary users and experts think about this website builder? Let's find out.

History of creation

Work on the development of the Wix.com service, reviews of which created a great stir online, began back in 2006. After two years of hard work, in the summer of 2008 the world saw the beta version of the designer. A team of thirty professionals worked on the project. Within the first year of operation, Wix united more than a million users under its wing!

There was no longer any doubt: the designer demonstrated simply enormous potential, and the creators of the service took advantage of the moment and simultaneously released Spanish, French, German, Portuguese, Russian, Polish and other versions.

IN at the moment It's hard to find a person who has never heard of Wix.com. Reviews of the project confirm that the results of the team’s many years of work were not in vain: the system boasts 41 million users, and the company’s offices can be seen in different points planets - in New York, San Francisco, Tel Aviv, Vilnius. The company has more than five hundred employees and continues to grow.

Concept

What is the main idea of ​​Wix? User reviews in this regard are not very diverse: the service is very similar to most alternative website builders, it is designed to leave behind the scenes all the complex technical tasks and issues, providing users with a truly simple and intuitive way to create a website.

Wix is ​​a service that positions itself as a universal designer. This means that it is equally well suited for both simple websites and personal pages, and for working with full-fledged online stores.

Just a quick glance at the proposed templates is enough to determine target audience project - these are, first of all, artists, designers and representatives of other creative professions. Undoubtedly, Wix.com is also a godsend for small businesses - restaurants and online stores actively use the services of this system.

Templates

What do users get by registering on ru.wix.com? Reviews posted online say that the templates are one of the system’s greatest strengths. In this constructor they are divided into various categories: business and services, entertainment, music, restaurants and hotels, online stores, photography, etc. In addition, each category includes several subcategories with dozens of diverse templates - unlike project analogues, in the Wix system the choice is provided by -truly impressive.

Depending on your preferences, you can create a website in Flash or HTML5. An important advantage is the ability to simultaneously create mobile versions - for this purpose, the developers have introduced a special Wix editor Mobile, which makes it possible to adapt the appearance of sites to smartphones. Although it should be noted that this function does not apply to all templates - those that are suitable for working with it are marked with the corresponding “Compatible with Mobile” mark.

However, the process of working with templates is not without its pitfalls. The key disadvantage is the inability to change the template already selected for a particular site. That is, having chosen it once, in the future you will not be able to change your decision and replace it with another option. Given the ever-changing trends, this can become a serious problem. It is worth saying that changing the template is not an absolutely impossible task, but this will have to be done literally through a stump.

Domain

We continue to consider the positive and negative features of the Wix.com service. User reviews often mention another small drawback of the system - the choice of domain name. This problem does not in any way affect those who want to use their own, pre-purchased and paid for domain. But those who want to use a free name from the Wix system itself may encounter certain difficulties: the service provides its users not with a standard third-level subdomain, but with a domain like username.wix.com/sitename. Naturally, this has a negative impact on memorability and makes you think about purchasing a premium account, which makes it possible to transfer the site to your own, simpler and clearer domain.

Functional

And now we get to the most interesting part. Standard Features service http://www.wix.com:

Unfortunately, the fact that Wix hides all the technical details behind the scenes and uses a simple drag-and-drop interface is not only its advantage, but also its disadvantage - the process of creating a new site is invariably tied to the proposed blocks and forms. However, thanks to the presence of a special Wix App Market, this problem The cost is not so acute - in the store you can find a huge number of plugins and widgets that can significantly expand the basic functionality of the service.

Every year, millions of people who want to create their own website come to Wix.com. Reviews about this service are quite contradictory - from enthusiastic to disappointed. However, the fact remains: even despite the existing shortcomings, of all the currently existing free website builders, it has no equal either in terms of simplicity or functionality.

Let's sum it up

So, having considered the main capabilities of the system, we can get a rough idea of ​​it and highlight the main advantages and disadvantages of ru.wix.com.

Cons

Hard to read domain name provided by the system (in the format username.wix.com/sitename);
- in order to change the domain, you need to pay for a premium account;
- it is not possible to view statistics of site visits and user activity;
- advertising on the site placed by the system (typical for all free constructors);
- limited memory capacity for storing files (up to 500 MB);
- used during template editing huge amount RAM(for example, when working with Firefox, this figure can exceed 1.5 million megabytes).

Pros

Truly high-quality, stylish modern templates;
- wide functionality (further expanded through the Wix App Market);
- the basis for SEO optimization and promotion in search engines;
- simplicity and intuitive interface, allowing even those users who do not understand the features of website building to create a convenient and beautiful website;
- opportunities for integration with social networks;
- a large number of instructions, tutorials and useful educational information in Russian;
- detailed F.A.Q. and good, prompt technical support.

Have you created your site on Wix.com?

As you can see, this service made a real revolution in the world of website builders and simplified the process of creation and launch as much as possible. If you have already used this service and created websites using http://ru. wix. com, the reviews you leave will help other people choose a website builder.

Just a dozen years ago, it was difficult to get your own website. This was considered an impossible mission, because developing your own project required programming knowledge, and creating a unique design required Photoshop knowledge and creative abilities. Naturally, there have always been and are professionals ready to create a website to suit your needs and wishes. However, for such pleasure you will have to pay a hefty sum! Moreover, you will have to pay further for regularly updated content.

Fortunately, with the advent of the unique website builder Wix, all the problems associated with creating a website and its design are far behind us. The project developers offer convenient editor, allowing everyone to make their own resource, without necessarily having special knowledge and skills. The only difficulty that awaits the user is choosing a template, of which there are many!

Main advantages of the service

The designer is designed for online stores, corporate resources, blogs, and information and entertainment portals. The webmaster only needs a little time, as well as the presence of unique text material, which is indispensable for effective promotion site. The designer allows you to create and edit web resources at any convenient time. The webmaster is also given the opportunity to use a lot of useful tools, for example, track visit statistics in detail. With just a few clicks, you can easily download text content, images, videos and other information.

The Wix builder rightfully occupies a leading position among similar services. It is used by both experienced entrepreneurs and novice users who want to implement their business on the Internet.

Wix is ​​high quality and affordable. He offers several tariff plans, which may or may not have some features. For example, a premium tariff gives the opportunity instead of standard editor get a multifunctional system with truly simple interface. Using paid tariffs you can connect a domain to the resource, remove advertising, increase disk space and much more.

The platform offers the possibility of paid promotion, a lot of useful tools, beautifully designed templates, email and operational technical support, which is ready to answer all the webmaster’s questions.

The website builder offers users quite powerful development. Here every webmaster will find an option suitable for their topic. The templates are grouped by topic and you have to choose the most suitable one and then adjust it to suit you.

What does it take to be successful?

Any business on the Internet requires more than just a website. A webmaster needs to create a worthwhile project that will attract an audience. So, before you get started, you should perform several preparatory steps:

Think about the topic. Do you want to create an online store, corporate resource or information blog? This question is of paramount importance, so there is no point in postponing it for later;

Decoration. Choose a template that suits your topic. It should express the main values ​​of your company/online store;

An important condition for successful promotion is high-quality, interesting and unique texts, which must be replenished on a regular basis;

Think about the structure. What sections and pages will be of interest to your potential clients.

Step-by-step guide to creating a website on Wix

Registration

To get started, just go through an easy registration in a few steps: enter your e-mail, create a password. Then go to your email and confirm your registration by following the link in the email.

Don't forget about the domain. If you decide to try to create a website using a free plan, then the name of your future resource will look something like this: “ username.Wix.com/name". To use another domain, you need to switch to a paid account - here you can choose the address you need yourself. It is also possible to pre-purchase a domain and then link it to Wix. You will find detailed instructions on how to select and link a domain on the constructor’s website.

Select a template

After a simple registration, you can start working on the site. The designer offers dozens of different templates. You can find the right one using the categories. Just choose the template you like and continue working. As an example, we will create a website on the topic of making money on the Internet.

Editor

Once the template is selected, click on the “Editor” button. All control elements are located on the left and at the top of the page.

First of all, you need to decide on the structure of your resource. Add categories and sub-pages, give them a title. This can be done by clicking on the “Pages” button.

The location of added pages can be changed by dragging them in the desired direction. Create categories and add sections. By the way, you can do this at any time.

Created page for a blog about making money online:

When making new pages, do not forget about the upcoming promotion of the project. The Wix builder has made this task quite simple. Select the one you need and click on the button shown in the screenshot, then go to the “Seo pages” tab. Here you can enter all important information for successful website promotion in search engines. The following options are available:

The title of the page that will be displayed in search;

What the page is about;

Key phrases/words.

Tip: for effective promotion, it is better to optimize each category and subpage. This can be done using the method described above.

We are changing the design!

After the preparatory work, it's time to move on to customizing the design. Here you can choose fonts, colors, increase or decrease the blocks, upload your own pictures or use images suggested by the designer. All settings are available in the upper left part of the screen, as well as in the “Tool” tab, after clicking on which a window for making settings will appear on the right side.

The system gives hints. So, by hovering your mouse over any element, you will find out what can be done using this or that tool.

Customizing the appearance of the site will take no more than 10-15 minutes, because the main work has already been done by the designers who worked on the template you have chosen.

Working with applications

An undeniable advantage of the designer is the ability of the site to work in conjunction with other applications. Thanks to this, you can immediately share them through social networks and forums after publication. It's easy to do:

Click on the “Add” tab, select the desired category, for example, “Social networks”, drag the icon you like with the cursor and place it anywhere on the site.

Site content

This completes the basic setup of the resource; all that remains is to fill it with useful and quality content. Don't forget that to achieve success, texts must not only be unique, but also captivating so that users return to the pages of your site again.

Wix allows you to make your content varied and interesting. So, you can add not only text, but also images, video, audio. Editing texts is quite simple. Choose fonts, highlight headings, set the desired color, include links in the text, and more.

Let's start with the site header:

Move the cursor over the desired block, in this case it is the resource title;

Click on the “Edit” button;

Enter text.

By clicking on the “Change background” and “Customize design” buttons, you can choose the optimal letter size, change their color, font, etc.

Adding text is as easy as customizing a title. Hover your cursor over the area where you want to place the article and click the “Add post” button; icons for settings, changing the background, and editing are also located there.

So, click on the “Add post” button, a window will open where the system will prompt you to enter a title and type the text, which can also be copied, for example, from a word file.

Adding images to text

Click on the “Edit Posts” button, select the desired post and click “Edit”. On the top panel, the system will offer to add a photo, video, gallery, etc. In the example, we will add a photo.

Wix- a large international cloud platform that allows create and develop various sites and Internet projects. Developers are offered ready-made and a number of tools for working from scratch.

To use the Wix builder, do not requires special skills and knowledge. Even a beginner who is not familiar with the system can easily understand the system. developed on the principle browser visual editor.

Website wix com used by tens of millions of users around the world. Characteristic feature - using HTML5. The finished website interacts well with search engines.

On the official website of the Wix website builder, the development team regularly publishes new original projects, which allows beginners to visually familiarize themselves with the capabilities and prospects of the service.

Platform operating principles

Website creation is a rather labor-intensive process that requires certain skills and specialized software. Having a wix website simplifies this task as much as possible, making it understandable and accessible to everyone.

The wix HTML5 website builder has its own characteristic features:

• Easy to use, drag-and-drop
• Adding, customizing and organizing pages;
• Original effects for transitions between pages;
• Expanding capabilities through the use of html code;
• Creation of protected pages and division of access rights;
• Editing texts, including fonts, styles and colors;
• Edit images, use stickers, stylish effects and other photo editor tools.

Who is it suitable for?Wix?

This makes the cloud-based website creation system an ideal platform for online stores of varying complexity.

How much does it cost to create a website on the platform?Wix?

Wix- free platform, which has its own characteristics, including additional paid extensions. IN basic set includes core features and services, as well as most templates. Connecting widgets, e-commerce tools, statistics services and a number of other services are priced in accordance with wix tariffs.

On free sites The Wiks logo and a link to the parent platform are indicated. This allows you to use the editor and project tools. But the free model is better suited for small sites, because large and serious resources dictate their terms.

For sites aimed at a large audience and active commercial activities, there are premium rates, equipped with safety certificates. The set of tariff plans includes several options, depending on the cost and additional services. The average price varies between $4-20.

Go to premium account gives several benefits:

• Removing a company logo from the website;
• Connecting your own;
• Free space for data storage;
• Increased throughput.

Sites focused on long-term and stable existence can purchase an annual plan on more favorable terms. This allows you to save up to 45% of the cost, as well as receive additional bonuses, depending on the selected package.

Developers can monetize the site by participating in affiliate program . Even owners of websites built on other platforms can become affiliate participants.

What does the administrative panel look like?

Vicks has an attractive, simple and functional admin panel. The visual editor allows you to simply rearrange content blocks, change their design and size. The limitation is the limits of the template layout grid. If you log into the site, then:

On the menu The panel presents the following items:

• Pages- to add, edit, configure and set the hierarchy of pages;
• Design- to work with design;
• Settings- for working with statistics, social networks and other elements;
• Add- to add content of any type, integrate with social networks, create buttons and menu items, maintain lists;
• App Market- a unique branded widget store, which includes paid and free modules.

The platform does not provide for the possibility of changing the structure and source code templates, but allows you to insert additional HTML elements into the page.

How to create and customize a website on Wix

To create your project, you first need register on the official website of the platform, for which you indicate your login and password. Then you need to log in to the site. After this it is selected suitable topic, depending on the purpose of the project.

A wide variety of design themes allows you to choose best option for individual or commercial sites. Each category has a number of subsections, due to which you can find a template quite quickly, despite their number. In addition, there is empty design, where only the format for the arrangement of elements is specified.

Once you select a basic layout, you can edit it to your liking. The functional editor offers many options and settings. There is only two basic rules:

• The list of pages is located in the side menu;
• Any element can be changed by simply clicking on it.

Deserves special attention widgets. To work with them, you also do not need programming skills; all elements are added through the menu by dragging and dropping. You can display widgets on all or individual pages.

Button for conservation And preview is located on the top right. After publication, the site will be hosted on the server and will become available to all users. Main difficulty free version- a specific type of domain name.

Wix Templates

Quality and quantity of templates- one of the characteristic features of the platform. All of them are distinguished by variety and creativity, attract attention, and are characterized by ease of use.

Templates sorted by topics and sections. The main difficulty is choosing one option, because you can find dozens of suitable solutions. There is no need to rush into comparison, because during the development process it is no longer possible to change the layout.

It is also worth paying attention to whether the template is suitable for working with mobile devices. Wiks offers Flash and HTML options. The first ones are more complex and impressive, while the second ones load faster and are better indexed by search engines.

Additionally, you can select ready-made color palettes and diagrams without creating them from scratch. Business card websites are provided, which develop and improve as the business expands.

Wix Features and Extras

Among main features of the wix website:

• Creating, editing and deleting pages;
• Creating, editing and deleting menu items;
• Changing the size, location and design of elements;
• Inserting Flash and HTML elements;
• Connection of eBay and PayPal services;
• Using the capabilities of the online store;
• Addition contact forms;
• Connecting cards;
• Synchronization with social networks;
• Creation of social feeds;
• Inserting galleries and other elements;
• Tag system;
• Service for protection against web scanners;
• Statistics from Google Analytics;
• Automatic and secure card;
• Import and export of contacts, managing them;
• Creating copies of the site for transfer or testing changes;
• History of changes;
• Blog elements;
• Financial instruments;
• Corporate mailbox;
• Promotion and optimization using titles, descriptions, keywords.

In 2012, a branded App Market, where applications from different developers are collected. There are such useful features as blogs, interactive calendars, survey and order forms, chats, playlists, file managers, photo feeds, tools for creating newsletters and much more.

Pros and cons of Wix

The main advantage of the wix builder is ease of use, allowing beginners to create websites with an original and unique design. Among the additional advantages:

• Free hosting;
• Intuitive editor;
• Optimization for mobile devices;
• Single URL for both versions;
• Ease of use on all screens and devices;
• SEO Wizard - a tool for website optimization;
• Search engine compatibility;
• Structured Google data, due to which page descriptions are added to search results;
• Managing descriptions and meta tags;
• Applications for managing advertising campaigns;
• Free images and various galleries;
• An unofficial community where they will always give tips and advice;
• Purchasing and connecting domains;
• Numerous step by step instructions;
• Stable powerful support;
• A database of ready-made answers to pressing questions.

Main disadvantages of the platform:

• Poorly readable domain name;
• Lack of viewing statistics;
• RAM requirements for editing;
• Advertising on the site;
• Closed source code.

Most of these shortcomings of the wix builder can be eliminated by connecting to a premium account.

Conclusions

The wix builder is flexible and convenient with extensive capabilities that allows everyone to create a website for free. It is great for creating personal blogs, small individual pages and large commercial resources with a wide audience.

Sincerely, Nastya Chekhova

By the way, if you want to change the structure of the selected stock template, then for this you need to use "Stripe" widget. This is an analogue of a block (empty or with content), a building material. You add it, and as the top layer in the resulting area you place any widgets with content - forms, images, text, tabs, video player or something else. You can arrange the design in any order. You can even choose blank template and start designing its structure and content from scratch - it will be even easier for designers. By the way, a solid set can help you with website design vector graphics– hundreds free images various themes that can be added to the site, giving them the desired size, proportions, color and degree of transparency. You can find them in the “Add - Graphics” section.

We recommend choosing a template that simply suits your type of site. The topic is not very important. Then you can change it beyond recognition, not limiting yourself to just replacing demo texts and pictures. If you are in doubt about your choice, you can look examples of ready-made custom websites in the appropriate section. Look at the examples and get inspired. On each such site, a sign pops up indicating the stock template on which the site is based. Perhaps by understanding what other people do and how they do it, it will be easier for you to choose. Or better understand what you are striving for and what you can focus on.

In addition, you can go straight to newly added or popular templates, which will also help make your choice easier. They are all free , take any and use it. But you should choose wisely: once you make a decision, you won’t be able to change the design. That's probably good. If the huge Wix audience starts changing the designs on their sites every other day, what will happen to their at least conditional uniqueness? Although nothing will stop you from changing the template in the editor beyond recognition. In terms of the range and design of Wix templates, perhaps has no direct competitors . It contains a huge foundation for the implementation of the ideas of creative people. He's the best at this. Solid 5.

Functionality

Wix is ​​great for creating business cards and landing pages. It also works well for blogs and stores. You will be taken to the site editor immediately after selecting a template. The administrative panel makes a very pleasant impression and arouses interest. I want to look at it, rummage through the numerous and well-ordered settings.

Wix provides an impressive number of possibilities. Visual editor , everything is done through drag-n-drop, but it is far from the simplest in its class. You will have to get used to it due to the abundance of opportunities and necessity manual settings block boundaries. You need to get used to it and fiddle a little so that the added elements look organic, do not overlap one another, etc. But she herself The administrative panel is pleasing to the eye: beautiful, intuitive, and chock full of useful features.

We see no point in listing trivial functions. It is clear that here you can create pages, insert texts, pictures, make headings, etc. This is important, of course, but not interesting. This should be and is everywhere. Let's better focus on the most colorful functionality:

Wix allows you put a video on the background of the site . It looks as expected as impressive. For this purpose, you can download any video from your PC or select one from the designer’s extensive library. Playback speed and effects are customizable.

You can apply the parallax effect to the background, which will give it depth and some three-dimensional perception. The bottom line is that when scrolling a page, the movement of distant objects slows down in relation to those located nearby. Looks great. In addition to the classic parallax effect, you can choose one of three types of it: with magnification, opening or development. It looks bright and fresh, although the idea of ​​this effect itself is far from new. This is also found in uKit and, perhaps, nowhere else. We do not recommend mixing all types of parallax on one page - this will ruin the picture, choose one. You can also customize layers by moving some elements underneath others. You can turn on transparency, adjust dimensions, rotation, etc. All together this allows you to do interesting things with design.

We've all seen widescreen strips on websites. Most often they can be found on landing pages. They separate the blocks, elegantly highlighting the transitions from one section to another. Wix also has such stripes. You can change the background (photo, video, color), height, etc. In fact, with just one of these stripes you can compose a website, filling them with various content, assigning your own background to each (for example, alternating dark and light areas looks interesting) and so on.

It consists of 3 categories of tools: communication, social networks, online store. This is another gem of the platform. You can find a lot of interesting things here: online payment systems, consultants, galleries, forms, players, social network widgets, etc. There is plenty to choose from. We liked the set.

Anchor menus. If you are going to create a long one-page website, this feature will be very useful. You can place a menu on it that floats while scrolling, the items of which will link to specified areas of the page. Very convenient and beautiful navigation.

High degree of customization of elements. You can customize individual button designs, block layouts, pagination, description formats, and much more. Almost everything that the eye falls on. Everywhere there is an opportunity to use both ready-made options and create your own. If only you have enough imagination, a lot can be realized.

Shop. It is very well organized. Yes, you are unlikely to build a megamarket on Wix, but a high-quality medium-sized trading platform is easy. You can set up payment methods (online payment acceptance is available), delivery methods, discount coupons, taxes, etc. The display window looks good and it’s convenient to work with products/orders. You can use it, but keep in mind: you will have to add all products manually one at a time - there is no import from CSV here.

Ability to add a variety of boxes. Create banners, signs, containers of any shapes and colors. They can contain a variety of content. Quite an interesting and useful opportunity.

Those who need the ability to make online appointments on the website (stylist services, doctor services, trainings, etc.) or book visitors places (hotels, apartment rentals, etc.) can use the convenient Wix Bookings app. With its help, you can set up calendars, schedules, add services, work with CRM based on requests, etc. A related application is Wix Events, which allows you to announce events, accept applications for participation, register users, keep track of the guest list, and so on. In general, a significant part of the designer’s capabilities is contained in applications (we can call them modules, by analogy with other systems), we recommend their active use.

Of course, Wix allows you to connect analytics, configure SEO in detail , redirection, put a favicon, etc. Among other things, you can edit the desktop and mobile version project, adjust the alignment of elements, site boundaries and much more. It's too long to list. Also, for each section there is a detailed FAQ at hand (the “?” sign) - you won’t get confused.

The highlight of the engine is the built-in application store (AppMarket) , which contains a huge number of widgets for all occasions. For example, you can use them to add pop-ups with any content (“wait, you forgot to get a discount” or “only today we have tra-ta-ta”) or beautiful text animations. You can add your music for sale via Wix Music or online broadcasts of various TV channels. You can also set up mailings, create discount cards, connect social media widgets, publish surveys to collect customer information, sell subscriptions to digital goods and much, much more. The total number of applications is more than 150 titles. There are interactive calendars with which clients can make appointments, order services, etc. You can add flash animations, banners, all sorts of graphics, presentations and much more. Let’s summarize this: if you haven’t found a widget that is responsible for implementing the required feature, then most likely you just didn’t look well.

Among other things, the engine provides wide Opportunities for working with blogs and social networks . Here you can connect the ability to comment through most popular social networks (VKontakte, Facebook, Twitter, Google+, etc.), set up a tagging system for quick search information, add videos, photos and music from popular resources and much more.

A rather significant advantage is the competent implementation of the ability to create multilingual websites. It is implemented as a separate application "Wix Multilingual" ("Wix Multilingual"), which can be found in the settings of the control panel. Select the country, check the box, after which the system will automatically create a copy of the site for this language. You will receive an interface in which you can translate standard elements of templates, applications, and more. Translations of text materials, of course, will have to be done and added manually. A language switcher will appear at the top of the site, which can be added as many as you like. This makes the engine suitable for implementing representative offices of international companies and language localizations within one country.

Wix also contains unique functionality that is currently unmatched by competitors. We are talking, first of all, about Wix ADI (Artificial Design Intelligence) – a fundamentally easy-to-use system for creating websites based on information provided by the user. Instead of searching and selecting a template, customizing general parameters website and design edits, you just need to consistently answer several questions from the system: what niche the business belongs to, what it’s called, what functionality is needed (choice from the list), and the geographic location of the company.

After entering the data, Wix will think for a minute, scanning the Web for mentions of the client company, and then display the result. The algorithm automatically builds the design and structure of the site based on information received from you and from the Internet. Also in the analysis process, the customer base of Wix sites plays a significant role, because it helps the algorithm determine what is suitable for use in a given project. As a result, the user receives a website with a ready-made design good quality and even partially filled with content if the business is present in social networks or on other resources.

Of course, in terms of content, this will be a damp option. It’s clear that you can’t use non-unique texts one after another. However, the structure and design of the site will be selected successfully and without your participation. And individually selected demo content will help you better evaluate the result and understand what and how to fill out for the best display. The design can be adjusted if desired using the standard Wix visual editor. That is, you can work with a Wix ADI project in the same way as with any other site in the system. This is just an alternative to the traditional way automatic generation sites.

Wix ADI is a new feature that is currently being tested in the Western market. It is not yet available in the Russian version of the site builder. You can test how this thing works by selecting English language in your profile and start creating a new site (a fork will appear - Wix ADI or select a template). Probably, the Russian version will be delivered later.

Another interesting feature with no analogues on the market is Wix Corvid. It is a comprehensive platform for accelerated development of web applications and interaction with databases. It seems that with its help, the developers decided to dissolve the framework that any WYSIWYG system has by default - a set of widgets, tools for customizing them and the structure of the site. From now on, the user can create functionality individually to suit his needs. We are talking about an interface that allows you to build the logic of behavior and a set of components of a future application from ready-made elements. Let's say you can create a database of pictures arranged in a gallery, and then place them in 1 click anywhere instead of manually selecting them. Or create new effects and assign them to individual website elements. All this will help achieve unprecedented flexibility of functionality. The areas of application are different - from e-commerce to scheduling meetings, systematizing user data, tracking their actions and related SEO optimization. The expandability is impressive; you can create complex structures with complex connections between them and connect them to your sites.

And with the help of applications (there are about 300 of them), you can, for example, place a Wix storefront on Facebook, publish voice reviews of customers about your company, or publish 360-degree images, which is convenient for hotel owners, realtors and many others. There are applications for beautiful design events (posters, ordering and purchasing tickets, reservations), restaurant, hotel business, airlines and travel agencies. For marketing and SEO, this is just a Klondike: optimizations, mailings, boosters, pop-ups, banners and everything else like that. At the same time, all these things look good and really have an effect.

Wix is ​​a powerful platform for creating business websites. The developers combined tools for interacting with visitors, automating actions, and numerous marketing tools into a common concept, calling it Wix Ascend. The idea is that a single interface implements the full cycle of the sales process and everything connected with them: CRM, messenger, mailings, the ability to issue invoices directly in the chat, a competent system of notifications and task planning, work with mail, sales channels on social networks , creation of banners, advertising videos, SEO optimization and much more. All this turns the site control panel into a very convenient and technically advanced office of a modern entrepreneur.

If you want to work in a team, you can easily add co-authors to the site . This is done by simply attaching the mail of the necessary people. As a result, filling the site will go much faster. Contributors cannot view billing data or make significant changes to the site. This is intended for security reasons. Editing content, adding pages - yes. There is also the possibility of invoicing clients, setting up manual and automatic email distribution, as well as separate functionality for hotel owners. You will be able to book rooms in a convenient manner.

Also you can publish password-protected pages , which can only be seen by certain categories of users or those who receive a link to them from you. Wix allows you to conveniently manage contacts from your client database, copy a site, issue invoices, view the history of changes made to the site, and much more. There are a lot of possibilities. Surely, among them you can find the ideal set for the implementation of your tasks.

In terms of working with domains Wix doesn't have any surprises. After registration, you will receive a domain like username.wix.com/templatename for free. But to connect your own domain name, you need to buy a premium tariff.

This is neither bad nor good. Standard practice on most platforms. By the way, after connecting to a premium tariff (except for Connect Domain), the domain is given for 1 year free as a bonus.

The functionality and ergonomics of Wix were frankly pleasing. I liked everything without exception. There are a lot of possibilities and it’s nice to swim in them. Against the background of expressive advantages, obvious shortcomings are simply not visible. If they exist at all. Beautiful, convenient, friendly and powerful - these are the epithets that characterize the Wix editor. For this item, credit. The site builder is clearly striving to become an excellent student.

Optimization (SEO) and promotion

In terms of availability of tools search engine optimization Wix looks great . Technically, it provides the same features as most site builders. No worse and no better. But the optimization settings interface very comfortable, friendly . It is aimed at people who don't understand much about SEO. Under each item there is a short description of what type of data it must be filled in. It's hard to get confused.

There is a special wizard available for each site through the item "Management" - "SEO-master". Here, after publishing the site (this can be done immediately and for free), you can go through several steps that will help you correctly position the project for search engines.

Also in the site editor in the “Pages” category you can and should manually configure SEO parameters for each page: title, description, keywords and CNC. It is also possible to hide individual pages from search robots, which is sometimes useful. What’s remarkable is that you can immediately see how your site will look in search results by clicking “search engine view.”

Don't forget the importance unique texts. They must correspond to the stated topic, be interesting to target visitors and SEO-optimized. We recommend choosing a list of 3-4 keywords for all pages using Yandex.Wordstat and place them evenly in the bodies of the pages. In the title/description (meta tags), also try to use niche words or the same keywords, while being concise and precise.

Also, do not forget that you can connect the SSL protocol to the site for free on any premium tariff. It's no secret that Google is more loyal to sites that have a secure connection (HTTPS). That is, connecting the protocol can be considered an element of the search engine optimization of the project. And in the eyes of users, HTTPS with a green padlock in the browser line inspires more trust by default. Not everyone knows what it really is, but it’s definitely “cooler” than usual. So take SSL into account, especially if you have a store. A connection security protocol is absolutely necessary in this case.

Try to use maximum available tools for website promotion , but don't overdo it. Everything should be appropriate and thought out. Without fanaticism. If you have a Youtube channel, find a reason to post some videos on your website. Or create one. In the video descriptions, be sure to include a link to your website so viewers can receive more detailed information.

And one more the most important moment- Wix Turbo. This is a set of technical and software optimizations of the engine and system servers to achieve significant acceleration of loading website pages. Extended coverage by data centers makes it possible to implement CDN - a technology for selecting the nearest server to load a site to visitors. This reduces latency, as does the use of high-quality layout in templates with the implementation of the latest Cascading Style Sheets (CSS) standards. Advanced caching technology and competent JavaScript processing also add speed to sites. As a result, all this leads to increased visitor comfort, an increase in average conversion rates, improved behavioral factors and, accordingly, has a very positive effect on the overall level of SEO optimization.

In general, Wix not only does not limit the possibilities of effective promotion, but also creates comfortable conditions for it through a thoughtful and rich set of built-in tools. After publishing your site, do not forget to submit applications for indexing in Google and Yandex. This will speed up the process.

Pricing policy (prices for tariffs)

Although Wix can be used for free, we will not focus on this. In this case, the user will not be able to connect his own domain. It's not serious. Make a cool website in one of the best website builders and sit on an unreadable domain? No, it's nonsense, excuse me. If you really need free site , then it's better look to the side uCoz. It will allow you to publish and start promoting a full-fledged project by attaching your domain to it, already at the Free tariff.

At Wix, it only makes sense to talk about paid packages. There are four in total:

1. Connect domain (123₽/month) - does not delete Wix advertising, but allows you to connect your domain. Gives 500 MB of disk space;
2. Combo (249₽/month) - 3 GB of space and 2 GB of bandwidth;
3. Unlimited (375₽/month) - removes advertising, gives 10 GB of disk space, unlimited website bandwidth, and a $75 Google AdWords voucher;
4. eCommerce (488₽/month) - 20 GB of space, 10 GB bandwidth website and the presence of a shopping cart.

Wix is ​​a gorgeous builder that skillfully masks the limitations caused by using a widget system and a visual editor with a huge range of features. The system has taken the path of increasing strength and versatility. The Wix store looks great, the blog looks great, the business card looks great. The platform even allows you to create forums, which is very rare for designers.

Sitebuilder is more than usable, if you do not take into account minor oddities. Wix's disadvantages are minor. Even the cost can be significantly reduced by acting wisely. The main problem of the system is the existence of other strong players in the market. It's hard to find an alternative to Wix in his class, but still possible (). uKit on business cards and landing pages can easily compete with it due to quality, extreme simplicity and convenience. It's a matter of wallet and taste.

Wix is ​​an interesting engine, to put it mildly. Without a doubt one of the best. If I had to describe it in one word, “spectacular” would do. It is very well suited for high-quality presentation of graphic content, and in itself it looks aesthetically pleasing and expensive.

Wix is ​​constantly updated with new templates and features. This is one of the most promising designers today. You are unlikely to be able to create a social network or a dating site on it, but any site of average size and complexity of structure is easy. The result is very attractive and relatively simple to achieve. We recommend you check out this service; you won’t regret the time spent!